"While unchurched Americans are likely to own a Bible and have spent some time reading it, they are generally not attracted to our compelled by what they have been exposed to in God's word." — Barna and Kinnaman, CHURCHLESS
You can't read in the dark. Neither can anyone else (unless it's braille), and light is felt by the literal and metaphorical blind. So, light makes a difference. Specifically, your light makes a difference.
APPLICATION: Light the world today with scripture you know in your head and in your heart.